Bob Moore, CMC

Bio Sketch of Robert (Bob) Moore, CMC
The Effectiveness Guy™

Bob Moore, CMC is
Founder and President of Effectiveness, Inc.
a management consulting firm now its 37th year focused on optimizing capacity to achieve measurable results.

Chief Optimizer, The Effectiveness Connection (EC), Division of Effectiveness, Inc.
serving leaders of small and mid-sized, privately-owned enterprises who want to optimize their capacity to deliver value to their stake holders. The EC operates as a consortium of specialists who provide solutions to challenges in the four primary zones of value creation zones: Human Capital, Sales and Marketing, Operations and Financial. The EC offers a no-cost strategy session and a complimentary Organizational Health Checkup.

Website: which offers free access to expert articles and white papers.

Managing Director, The Talent Management Institute (TMI), Division of Effectiveness, Inc.
providing corporate learning and development professionals and talent management executives with resources that  turn their good people into top talent by optimizing the effectiveness of their Selection, Alignment, and Learning & Development processes.

The TMI operates as a community of practice and offers a membership program which provides access to a comprehensive knowledge base and portfolio of talent management and learning and development resources including profiles, assessments and surveys. The website: offers access to free and membership-only resources including expert articles, book reviews and special offers on development tools.

Bob is from Greensboro NC, graduate of NC State University, graduate of Coach U (1993), and elected a Certified Management Consultant in 1995. He is a founding member of the International Coach Federation and was awarded the Master Certified Coach designation in 1996. He is a nationally recognized authority in the use of assessments for organizational, team, and personal effectiveness.

Author of the book Turning Good People Into Top Talent: Key Leadership Strategies for a Winning Company and over 500 articles on Optimizing Management and Organizational Effectiveness, and Talent Management.

He is the designer of The Effectiveness Coach® Approach for developing coach-based team leaders and project managers.

Bob is active in the community, member of the Cary Chamber of Commerce, serving on the Ambassador Council, and The Cary Rotary Club.

P. O. Box 37298, Raleigh, NC 276271
Phone: 919-439-5811