The Team

Bob Moore, CMC
Founder and Managing Principal

linkedin photoBob Moore is an internationally recognized talent development authority, business growth strategist and CEO of Effectiveness, Inc. which he founded in 1975. For over 35 years he has worked with entrepreneurs and executives of healthcare, high tech enterprises and professional services firms who want to turn their good people into top talent and effectively navigate their stages of growth.

Bob is the author of Turning Good People Into Top Talent and over 500 articles, white papers and special reports on talent development, and executive and organizational effectiveness. He is a pioneer in the coaching and consulting field, founding member of the International Coach Federation, one of the first to become a Certified Master Coach and was elected a Certified Management Consultant (CMC) by the Institute of Management Consultants in 1995.

In addition to the Amazon best-selling book, Turning Good People Into Top Talent: Key Leadership Strategies for a Winning Company, Bob is the author of over 500 articles and special reports  on executive and organizational effectiveness and talent development.  He is the host of “From the Desk of Bob Moore.com” a knowledge-based, membership community of savvy executives and professionals.

Bob is a pioneer in the coaching and consulting field and one of the first to become a Certified Master Coach and was elected a Certified Management Consultant (CMC) by the Institute of Management Consultants in 1995.  The CMC® is the gold standard recognized globally as the certification mark of consulting competency, professionalism and ethics.


Dr. Shayne Tracy, CMC
P
rincipal

shayne tracy photoDr. Shayne Tracy has over 25 years of experience as an Organizational Development Specialist, a Certified Management Consultant and Certified Master Coach.  He is a “Trusted Advisor,” assisting senior executive management to improve leadership, performance, productivity and profitability through the efficient and effective use of human capital (people) assets. In addition to serving as a Principal of the Talent Management Institute, Dr. Tracy certifies candidates for Certified Master Coach Designation worldwide for the Behavioral Coaching Institute and is a Facilitator with the Odyssey Consulting Institute.